About NG.

Mission.

Be the primary destination for consumers to discover, explore, and purchase black-owned, black-made, and black-produced premium products and services, easily.

Definition.

We do not equate luxury with price, we equate luxury with experience. When we label an item or brand as luxury, it consists of a combination of the qualities below…

  • craftsmanship
  • reputation
  • exclusivity
  • detail
  • experience

Many of the items we list do claim a premium price listing, however, this is often due to the fact that providing the qualities above requires financial resources.

Narrative.

Black-owned and luxury belong in the same sentence. We serve to make it simple to indulge in a lifestyle and discussion that many have attempted to deny and reject from us. We, as a culture, deserve all the things, and we can support brothers and sisters in the process.

Ownership.

We are proudly Black- and Woman- owned.